Holiday Inn Update

Colite has become one of IHG’s preferred sign vendors for the Holiday Inn rebranding program. Colite has completed over 150 Holiday Inn sites throughout North America, and is projected to complete 250 sites in 2009, totaling approximately $15 million for the year.

2009 Holiday Inn

At the end of 2007, InterContinental Hotels Group PLC (IHG) began the process to revamp its Holiday Inn brand, the first major change to the image in its 55 year history, and the largest of its kind ever attempted. Through Sign Management Consultants, Holiday Inn contracted Colite, among others, to provide signage for its 3,200 North American sites.